Definition | Meaning:
- A new category name developed in response to the development of another new category name, in order to avoid confusion as the result of a cultural or technological change.
Example | Illustration:
- ‘acoustic guitar’ in response to ‘electric guitar’
- ‘analog watch’ in response to ‘digital watch’
- ‘live performance’ in response to ‘pre-recorded performance’
- ‘real cream’ in response to ‘non-dairy creamer’
- ‘snail-mail’ in response to ‘e-mail’
- ‘whole milk’ in response to ‘skim milk’